As we celebrate Zoppelletto’s 70th anniversary, we approach this milestone not only to reflect on our long history spanning three generations, but also to look forward to the future with renewed enthusiasm. In this spirit of continuous evolution and adaptation to increasingly fast-paced market dynamics, we have embarked on a significant rebranding process with the renewal of our historic logo at the center.
Innovation Meets Tradition
Our commitment to innovation and quality is well rooted in our technological know-how, a quality that, mixed with contemporary ideas, underscores our flexibility and knowledge. Our payoff, “steel quality since 1953,” is not only a reminder of our history, but also a reminder of our unwavering commitment to excellence.
A Renewed Logo for a New Generation
The rebranding of our logo is more than just a restyling; it represents a bridge between Zoppelletto’s past and its promising future. By reworking our logo, created over 70 years ago, we wanted to infuse three-dimensionality and dynamism to reflect the continuous evolution of our company, the emergence of new ideas and strategies, and to welcome the third Zoppelletto generation with renewed vigor.
Telling a Change
This rebranding was not just a design exercise, but a deep reflection on what we stand for and how we want to present ourselves to the world. With the new logo, we intend to tell in a few, but meaningful seconds, the extensive corporate change work undertaken in recent years, a process that underscores our desire to remain at the forefront of the industry while preserving the values and legacy on which our reputation has been built.
L’evoluzione del logo in un breve video
Looking to the Future with Pride
This brand update symbolizes our vision for the future-a future in which Zoppelletto’s steel quality continues to be synonymous with innovation, reliability, and excellence. With this revamped logo, we are committed to carrying out our mission, ready to face the challenges of tomorrow and build new chapters of success.
Zoppelletto’s new logo is more than a symbol; it is a statement of our continued evolution and our commitment to remain an established player in our industry, honoring the past as we build the future.